Shift London

After 10 years since their first collaboration, Louis Vuitton and Yahoo Kusama are teaming up again. The Japanese artist has been...

Luxury bag designer Mulberry announced on November 30 that it has suffered a loss, with sales tumbling by 10% in the...

The French designer brand Lacoste has revealed its first-ever virtual store, developed in partnership with Emperia exploring different ways to connect...

After their first collaborative collection debuted midway through 2021, Patta and Tommy have once again teamed up for AW22. Dutch streetwear...

As we approach the holiday season Dior has gifted us The Fabulous World of Dior, a presentation of spectacular surprises and animated...

As a result of climate inaction, the small Pacific micro state of Tuvalu will soon disappear below the rising sea levels,...

High-street fashion retailer, H&M, has announced the latest addition to its Innovation Stories initiative with its Metaverse Design Story collection. H&M’s...

It should come as a no surprise that the gorpcore trend has a chokehold on us and the fashion industry. Different...

British designer Samuel Ross is the founder of A Cold Wall, and is a protege of the late Virgil Abloh. His...

Join _shift to explore cosy, winter outfits students are wearing on campus.

Luxury vintage seller Jackariaeh Francis, known by his Instagram followers as Parisian Sweet, hosted a pop-up shop at 59 Greek Street...

Aptly titled Collection 2, Otti’s newest drop includes lightweight active clothing for both indoor and outdoor wear. Available since the beginning of...

Pub communities feel restored with the World Cup broadcasting and a summer free of Covid restrictions. This photoshoot aims to explore...

Damien Hirst, one of the UK’s most notorious contemporary artists with a net worth of around £328 million, created 10,000 canvases...

As we draw to the end of 2022 we can say goodbye to the once monumental Brazilian butt lift (BBL). TikTok...

Brazilian funk carioca has become one of the world’s most popular musical genres and cultural influences. Superstars like Cardi B, Saweetie and J Balvin have dropped...

“I sincerely believe that the Katimo woman is any woman.” says Katya Timoshenko, founder of Ukrainian womenswear brand Katimo. “She has...

As London gets a little bit wintry, _shift takes a look at what’s on over the next seven days. Enjoy. Museums...