The rise of Omolayo

Reimagining fashion, from Shoreditch to the world

Amid the vibrancy of Shoreditch, a Nigerian-born fashion enthusiast, Omolayo, is rewriting the narrative by seamlessly blending her childhood ambition for medicine with an unyielding passion for fashion.

Born the youngest of 11 siblings and raised by parents who had dreams of her being a doctor, Omolayo stands as a testament, breaking free from familial expectations to follow the rhythm of her creative heart.

Omolayo’s creativity knows no bounds, and what sets her apart is not just her dedication to her craft but her self-taught skills, as she draws inspiration from her secondary school days where textiles stole her heart.

“Textiles was my favourite subject in school, so I remember a lot of skills from that time,” she reminisces. The young designer’s earliest style inspiration was her older sister, a seasoned designer specialising in extravagant evening wear tailored for Nigerian weddings.

Graduating with a remarkable first-class degree in Biomedical Science, Omolayo’s multifaceted creativity led her straight to fashion Mecca, New York, where she learned from the esteemed fashion designer Tara Babylon. “She helped me understand simple things that I thought I knew,” she shares, as she continues to expand her skills learning through books and videos.

The designer first launched her coat on her Instagram account, followed by a TikTok post which has reached 15,000 viewers with almost 4000 likes and 200 comments. Omolayo revealed the inspiration for her fur coat was a much-needed confidence boost.

“Someone upset me, and I thought, you know what? I am that girl. I wanted to post something on Instagram,” she says. The it-girl feeling was a pivotal driving force behind her ground-breaking creation, and the designer has been unstoppable ever since.

The oversized fur coat caught the eye of music industry favourites such as Latto, Bree Runway, and even a feature in Cruel Santino’s music video for 4ever. Currently working on a coat for Skepta and DJ Uncle Waffles, the rising star is breaking boundaries and successfully establishing herself as a force to be reckoned with.

Omolayo prioritises quality over quantity with her handmade creations. Her commitment to sustainability prevails with each fur coat, a fusion of many shades of brown, meticulously crafted over the course of two weeks and personalised for each individual client.

Her high fashion aspirations are set in stone as she envisions her future creations gracing the red carpets of the Oscars, Met Gala, and The Grammys. While she plans to explore ready-to-wear, Omolayo is determined to redefine the term with extravagance. “I want my ready-to-wear to be so extravagant that people think how is this ready-to- wear?” she declares with a chuckle.

The designers plan to create high fashion pieces persists, as she takes on inspiration from renowned designers like Daniel Roseberry for Schiaparelli, Laquan Smith, and the archives of Dolce & Gabbana.

As Omolayo travels the globe seeking the perfect fabrics and manufacturers, her dream of expanding her brand and launching a clothing line this year is fast becoming a reality. Her brand is motivated by Arabian and African styles, with an eye for traditional headwear and delving historical clothes-making techniques.

In the world of Omolayo, fashion isn’t just about clothing; it’s a transformative journey, a celebration of individuality, and a pursuit of dreams. Her vision to go from lab coats to red carpets prevails, as she continues to perfect her craft, one stitch at a time.

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