Second-hand fashion doesn't have to be difficult. Discover the campaign tackling the stigma
Last week, eco-fashion campaign #LoveNotLandfill opened a charity pop-up store in London’s Seven Dials to encourage Londoners to embrace second-hand fashion. The treasure-filled pop-up shop featured influencer curated collections with profits going directly to their partner charities.
To find out more about the campaign, _shift went inside the pop-up and spoke with campaign manager of #LoveNotLandfill, Hannah Carter and fashion textile designer and influencer, Elizabeth Whibley.