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Organic beauty is here to stay

Organic products are good for the planet and good for your skin – it's a win win situation

Organic and planet-friendly products are becoming more sought after. The beauty industry has an abundance of brands that are trying to do their part for the environment and ultimately, our skin. The planet friendly products trend is here to stay and us millennials are happy about it.

The interest in the ingredients within beauty products is becoming more common. The movement towards a healthier lifestyle brought together with raised awareness of sustainability has contributed to personal attitudes and impacted everyday spending habits.

This is true among millennials, according to research commissioned by the Organic Trade Board last year, they reported that millennials are now the ‘most engaged and active’ organic consumer demographic.

According to WGSN, creating environmentally-friendly products continues to be a key concern for the beauty world. The Body Shop is leading the way by opening a new ingredient hub in London, testing existing products and adjusting them to reduce their environmental impact.

Plant colouring is fast becoming a popular trend amongst beauty brands. Aroma Zone has launched its own line of bio-sourced nail varnish, using plant-derived solvents that are 100% vegan. Phytoene is a company that extracts all valuable micro-nutrients from plant waste, which then can be used in beauty products as essential oils.

There really is no time like the present to adopt a beauty regime that is totally natural. With so many innovative products and brands that support sustainability, it couldn’t be easier. However, with that being said, it can be difficult to know where to begin. Below are some brands that will help you achieve great skin whilst being kind to the planet.

TROPIC

After appearing on BBC’s The Apprentice, Susan Ma’s brand Tropic was born. Her love for developing natural beauty recipes stems from her upbringing and life in the tropical north Queensland in Australia where she was surrounded by plants and botanical actives. The products claim to be pure, honest and effective and we couldn’t agree more.

One of the bestsellers is the smoothing cleanser complexion purifier and bamboo cloth, winner of the Free from Skincare Awards 2014. It takes away makeup and impurities to leave your skin soft and supple. It also comes with a naturally antibacterial face cloth, made from 100% organic, sustainable bamboo fibres.

Tropic Cleanser. Image courtesy of tropicskincare.com

PAI

Pai is perfect if you have sensitive skin. Pai products are free from Parabens, Alcohol, Phenoxyethanol, Petrochemicals, Detergents, and artificial fragrance. They are committed to making sure that they don’t include anything that could upset or imbalance sensitive skin whilst maintaining the highest standard of ethics and organic ingredients.

One of Pai’s bestsellers is the Rosehip Bio Regenerate Oil. This oil will refine appearance of damaged skin and fine lines, with regular use it conditions the skin, improving skin firmness and elasticity.

Pai Regenerate Oil. Image courtesy of beautybay.com

OSKIA

Winner of over 50 international product and brand awards including best British brand and best natural brand OSKIA, although at the pricey scale is well worth the indulgence. Their skincare is scientifically driven skin cell nutrition for healthy skin using formulations that are designed using clinical bio-available nutrients and complex bio-actives.

Although this brand might not be your everyday skincare routine their products are undoubtedly worthy with many winning awards such as the Get Up and Glow winning the Natural Health International Beauty Awards 2016 and various others in previous years.

Radiance, energy and protection booster, this lightweight energising and anti-fatigue serum that increases cell consumption to brighten and enliven skin.

Osaka Energy Booster. Image courtesy of oskiaskincare.com

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