London knitwear brand Sibling confirms it is taking a hiatus after nine years
In a statement released this week, Sibling confirms a break from the fashion industry. Speaking to Vogue.com, the designers say: “Sibling is now on hiatus and liquidators have been appointed voluntarily to assist in winding down the business and studio.”
Having held a critically acclaimed show in January 2017 with styling by Judy Blame, the celebrated brand will leave the industry on a high. The possibility of a return is unclear, but with a gaggle of celebrity fans including Beyonce and Rita Ora, it would be a huge loss for London’s fashion landscape.
The brand’s beginnings were humble: three friends deciding the London menswear scene was overwhelmingly underwhelming. Enter Sibling, a playful knitwear brand dedicated to injecting fun into menswear. Gargantuan knit, pompoms, references to boxing and Madonna alike, all became a day in the life at the East London Sibling Studio.
The brand went on to win the NewGen prize as well as become an ambassador for Woolmark. Having tragically lost their third member, Joe Bates, to cancer in August 2015, Cozette McCreery and Sid Bryan continued the brand with the same whimsical spirit as a tribute to their beloved friend.
The brand’s message is clear: “Cozette and Sid thank everyone who has been a part of Sibling and the joyful Sibling squad over the years.” With McCreery going onto use the hashtag #SIBLINGsquad4eva on her personal Instagram to mark the moment.
And so it will be, Sibling squad forever.